AIO DIGITAL / BY SHANA FORBES

Freelance Web Developer & PPC Specialist

Your website and advertising should pull in the same direction.

I’m Shana Forbes, a freelance WordPress developer and PPC specialist based in Johannesburg, South Africa. I build websites and manage Google Ads and Meta Ads campaigns, connecting the technical details with your business goals.

I work directly with businesses and agency partners, with availability for projects across South Africa, the UK, the Netherlands and the US.

Tell Me About Your Project

Explore My Work

Freelance WordPress developer and PPC specialist, Shana Forbes

Your strategist. Your developer. Your point of contact.

Based in South Africa. Available for projects and partnerships across South Africa, the UK, the Netherlands and the US.

What Brings You Here?

/ Let’s start with what you need.

01. I Need a Website Developed.

You’re starting something new, improving an existing website or building an online store. Let’s create a website that reflects your business and makes the next step clear for your customers.

Explore Web Development →

02. My Ads Need Attention.

You want to understand what your advertising is doing and where it could work harder. I review your campaigns, tracking and landing pages to identify what needs attention. I also set up campaigns that convert.

Explore PPC Support →

03. I Need a Freelance Partner.

You’re an agency or marketing team looking for experienced, hands-on support. I work alongside your team on website projects & paid campaigns, with clear communication & attention to detail.

Discuss a Partnership →

The Work. Connected.

From the website people land on to the campaigns that bring them there, I help the pieces work together.

WordPress Development

Custom WordPress websites, landing pages and specialist builds shaped around your brand, your customers and your goals. Built with Divi, Elementor or Breakdance to suit the project.

Explore Web Development →

Google & Meta Ads

PPC strategy, campaign setup and ongoing management, supported by conversion tracking, testing and clear reporting. I look beyond the click to understand the journey towards an enquiry or sale.

Explore PPC Management →

WooCommerce & Shopify

Online stores with thoughtful product organisation, straightforward navigation and a considered checkout experience. Built to support your customers and the way you run your business.

Explore Online Stores →

SEO & Website Support

Search optimisation, technical improvements and ongoing WordPress care. Practical support to help people find your website and have a better experience when they arrive.

Find Out More →

A Closer Look at the Work.

Every project starts with a different challenge. Explore the brief, the decisions behind the work and what I contributed along the way.

Good Questions. Clear Direction.

Before I recommend a platform, build a page or launch a campaign, I want to understand what we’re trying to achieve.

01. Understand

We talk about your business, your customers and what you need to achieve. I review what you already have and ask the questions that help us define the work.

02. Plan

You receive a practical approach with a clear scope, responsibilities and timeline. We agree on priorities and how we’ll assess progress.

03. Build & Launch

I carry out the agreed work, check the details and prepare for launch. You stay involved through clear updates and feedback at the right stages.

04. Improve

For ongoing projects, we review what the evidence tells us, identify the next priorities and make considered improvements.

Hi, I’m Shana.

The person behind AIO Digital.

My career started in agency project management, working across development, marketing, strategy and client service. That experience taught me to see how the whole project fits together.

I went on to build AIO Digital into a boutique agency, working across South Africa, the UK and the Netherlands. Today, I bring that experience to my work as an independent web developer and PPC specialist.

You’ll work directly with me. I’m hands-on, particular about the details and happy to explain the thinking behind a recommendation. If something needs a rethink, we’ll have that conversation.

And the “Tech Goddess” nickname? That came from my clients. I’ve always enjoyed figuring things out.

More About Shana →

What Are You Working On?

A website, an online store, campaigns that need attention or a project that could use an experienced pair of hands?

Tell me about your business and where you need help. I’ll review your enquiry personally and come back with a clear next step.

Let’s Talk About Your Project

Prefer email? shana@aiodigital.co.za